In his first movie, Thor's story was a simple one: stop being a jerk. Ego deflation is a common theme among fictional princes or aristocrats — before achieving greatness, you must obtain goodness (I think I stole that from Oz the Great and Powerful, which only furthers my point). Although it works as a narrative device, it also stands as, arguably, the least interesting of the arcs that face the subjects of the Avengers Initiative. Steve Rogers had an underdog story — the "little guy" becomes the hero (comic book fans are suckers for that kind of thing). Bruce Banner struggled with major psychological traumas and an existential crisis. Tony Stark... well, he also kind of had the "stop being a jerk/ego deflation" thing, but he was a lot funnier about it.